Articles and Podcasts

Competition Podcast

This episode deals with the question of competition saturation. How many other general dentists (for example) should cause a concern for a doctor considering putting a new office in a neighborhood? Th... ...more

March 15, 2023•1 min read

Competition Podcast

Boundaries and Targets of Demographics

When I first started doing demographic and site analysis reports for doctors nearly 40 years ago, the art and science of this analysis were still pretty primitive. Things have changed in fairly signif... ...more

March 07, 2023•22 min read

Boundaries and Targets of Demographics

Why Patients Choose You Over Your Competition

This week our episode deals with presenting the reasons the patient base should choose YOUR practice and how you can present the benefits to seeking can in a more persuasive manner. It is based upon ... ...more

March 01, 2023•10 min read

Why Patients Choose You Over Your Competition

[Replay] 5 Keys for Professional Practice Placement

Here is a replay of last weeks Live Chat on YouTube going over the 5 keys for practice placement. Mike also answers a few questions along the way. ...more

February 25, 2023•0 min read

[Replay] 5 Keys for Professional Practice Placement

Target Marketing

To REALLY meet the healthcare wants and needs of a population, it is necessary to know them well. Otherwise, you will spend time and effort on activities and advertising that won't work. This episode ... ...more

February 22, 2023•11 min read

Target Marketing

Big Practice or Small?

There are two paths of development going on in the world right now. They are diverging. The first is localization. That suggests that systems are getting smaller and seem focused on businesses and pr... ...more

February 14, 2023•9 min read

Big Practice or Small?

Our Leadership

Scott McDonald

"Demographics is more than just facts and figures. It is the foundational story in which we develop the right strategy and plan to create successful practices over the long-term. Markets change, economies fluctuate, and internal goals differ. Our goal at Doctor Demographics is to provide you with not just the data, but experienced analysis to help you create the practice you've always dreamed of having."

Scott McDonald

Founder - Doctor Demographics

Mike Green

"Coming from a marketing background, demographics and psychographics are the foundation that all successful practice strategies are built. Knowing how to use that data in the implementation process of a practice is the difference between an average (or failing) practice and a successful practice in the same area. We've done thousands of studies over the years and have helped doctors find, establish, and market in nearly every state and situation"

Mike Green

Owner - Doctor Demographics